…and transform your sales results.
Would you believe a simple letter can provoke a reply from a senior director, even a CEO?
Well, with the right approach, they do.
Chief Executives of companies like HSBC, Whitbread, Consignia, Co-Op bank and others have personally replied to letters – and agreed to meetings – with firms they have never heard of before.
I know, because I wrote those letters they replied to.
And you can do the same – if you’ll let me write your next mailing.
Cynical about my claim? I’m sure. So have a look at the examples on the right hand side.
I thought you would appreciate knowing how you can profit from this targetted sales process – especially if you sell something complex, expensive or have a long sales cycle (if you have all three we really should talk).
Sadly, most sales activities scream of an unsolicited approach. What you need is something powerful enough to catch the attention of somebody senior enough – this is where I come in.
The process is simple. I write the copy, you send the letters or emails.
At worst your letters will get read rather than binned.
At best they will tee up the kind of meeting your salespeople usually go to great lengths (and vast expense) for.
Interested? Let me prove my point – see if these examples make sense to you. If they do I guarantee I short meeting wouldn’t be a waste of time for either of us.
Strangely enough, the companies that use me are the ones already doing well – but they want to do even better. Does this sound like you? If you could lift your sales even slightly, is it worth looking into?
You have nothing to lose – I guarantee results. The risk is all mine.
Best
Alastair